View top 2010 articles for free

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Lawson-Borders, Gracie. “More Than a Mouse Trap: Effective Business Models in a Digital World.” The International Journal on Media Management 12.1 (2010): 41-45



Hanna-Kaisa, Ellonen, Anssi Tarkiainen, and Olli Kuivalainen. “The Effect of Magazine Web Site Usage on Print Magazine Loyalty.” The International Journal on Media Management 12.1 (2010): 21-37



Küng, Lucy. “Why Media Managers Are Not Interested in Media Management—And What We Could Do About It.” The International Journal on Media Management 12.1 (2010): 55-57



Colapinto, Cinzia. “Moving to a Multichannel and Multiplatform Company in the Emerging and Digital Media Ecosystem: The Case of Mediaset Group.” The International Journal on Media Management 12.2 (2010): 59-75



van Weezel, Aldo. “Creative Destruction: Why Not Researching Entrepreneurial Media?” The International Journal on Media Management 12.1 (2010): 47-49